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The Three Pillars of Online Reputation Management

If you have run a brick-and-mortar store before, you know just how damaging one customer’s negative experience can be to your reputation in the neighborhood. Infamy carries an impact several orders of...

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6 Branding Tips for 2018

The only way to truly be competitive in the modern marketplace is to continually adapt to the new demands and challenges consumers are placing on you and your competition. While it’s easy to be...

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15 Online Businesses You Can Start Today Without Any Investment

You would be surprised some of the simple business ideas that can bring in a decent sized paycheck. If you have access to the internet, you have the ability to make money even from your own home....

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How to Throw a Perfect Open House

If you’re new in real estate investing, you might just find out that posting the listing is only half the battle—now you need to actually rent it out. Open houses are a great way to showcase the...

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Why Customer Service is So Important in E-commerce

When establishing an online store, you may not be thinking about the importance of customer service – after all, you won’t be seeing anyone face to face. However, it’s still crucial you’re...

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How to Identify Detractors using an NPS Tool

Detractors have a negative impact on your reputation by leaving negative reviews on the web. They tend to spread negative word-of-mouth making sure their bad experience is heard by as many people as...

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4 Powerful Ways to Market Your Business

The main objective for any small business owner is to sell as many products and services as they can. Though there are a lot of layers to successfully making sales, the largest component of that is...

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Top Issues Faced by First Time Entrepreneurs and Solutions to Getting By

Being the boss is rewarding, but not without challenges. Though there will be peaks and valleys throughout your time as an entrepreneur, it is the beginning stages of starting a business that seems to...

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Tips on Getting Your Employees to Follow Safety Measures

Do you own your own small business? Is it challenging to get everyone to follow the rules at all times when it comes to staying safe? And is it even more challenging to enforce these safety measures?...

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Technology in Customer Service: Is It a Good or Bad Thing?

A study done by Forrester found that improving customer experience is the top priority for 72 percent of businesses. With that being said, only 63 percent of marketers in these companies implement new...

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What is the Best Email Marketing Strategy for 2018?

You’ve finally done it. Made a list, checked it twice, and now you want to start sending emails to your (hopefully) loyal subscribers. Ah, life is great and your business is surely set to explode with...

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Bad Internet Leads are a Myth. Here’s Why.

The bad lead: It’s like a big piece of gunk gumming up the works in your sales funnel. Not only does it stop the flow of better prospects, but it does so seemingly out of nowhere. So would it surprise...

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How to Avoid Customer Service Disasters

A sad recent business trend has been small business owners and mid-size companies trying to implement as “reverse customer service” technique. Instead of abiding by the old adage of “the customer is...

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4 Simple Hacks for Your SME to ‘Go Digital’

Having a digital presence in 2018 is essential for any company that wants a lucrative slice of the global online marketplace. But for smaller firms with limited budgets, marketing effectively can be...

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The Culinary Tastemaker – 10 Tips For Effective Hospitality Management

Whether you’re new to the business of hospitality management, or looking to improve and develop your rapport with staff and customers, there may be factors you’re overlooking or unsure of approaching....

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Video Trends of 2018 Your Business Needs to Employ

Video marketing has gained massive steam over the last couple of years and 2018 is the year you should be using it to drive your leads and sales. It is the best way to announce business changes,...

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The Financial Industry is Rapidly Changing

Since the advent of online banking, the financial industry has undergone several important changes. Meanwhile, terms such as fintech (i.e. financial technology) has become part of the everyday...

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Boost Your E-Commerce Game With These 6 Strategies

Does your sales strategy have a well-articulated e-commerce component? Perhaps you don’t have a choice. If your company doesn’t have a physical office or product from which to hawk goods or services,...

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How to Build Culture With Remote Teams

Culture is a hot button topic in today’s business world. Culture is the ideology of a business and what comprises its personality. It’s the entire ecosystem, and how people interact within in. It...

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Freelancing Millennials: VAs are Your Besties

With the “gig” economy well underway, it’s a given that freelancing and other forms of entrepreneurship are the future of employment everywhere. Never has it been so obvious than now that the...

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